International risk assessment and decision making in Dutch small and medium sized enterprises Henk van den Berg / 3 Crowdsourcing as a customer relationship building tool Agnieszka Chwiałkowska / 18 Teamwork in a cross-cultural context. Austria, Poland and Turkey comparison Agnieszka Chwiałkowska / 33 An excellence equation: (e3 governance + 3e strategy) ? 3p performance Rick Edgeman, Jacob Eskildsen / 50 Continuous relevance & responsibility: integration of sustainability & excellence via innovation Jacob Eskildsen, Rick Edgeman / 67 Positive organizational behaviors as the key success factors for lessons learned systems: the case of military organizations Andrzej Lis / 82 Making social changes profitabl Joanna Turkiewicz / 94 Personnel marketing as a stimulant for creating a new company identity Joanna Żarnik-Żuławska / 105